Mike Jones, Lil' Wayne and Lupe Fiasco join Reebok's "I Am What I Am" campaign

Pittsey

Knock, Knock...
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Mike Jones, Lil' Wayne and Lupe Fiasco have all been tapped as the latest spokespersons for Reebok's "I Am What I Am" campaign as part of the "OG Collection."

They join fellow celebrities Allen Iverson, Jay-Z, 50 Cent, Stevie Williams, Iker Casillas and Mike Skinner from The Streets.

The sneaker created for each rapper differs in color but are equal in design essentially. Entitled the "OG Collection" as a collective, the sneakers Wayne, Lupe, and Jones wear in the campaign are scheduled to be released February 28, 2006.

Previews of the sneaker will probably be available at the late February Magic Fashion Convention in Las Vegas, Nevada.
 

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