The most well-known character developed and portrayed by Sumitani is Hard Gay (ハードゲイ), introduced in 2002, as whom he finally rose to national prominence in 2005. While the official name is "Razor Ramon HG", he is most frequently known as "Hard Gay", or simply HG. Dressing in a tight black leather outfit reminiscent of the Tom of Finland art, he goes around performing acts of charity (yonaoshi, "social improvement") for unsuspecting bystanders while performing trademark pelvic thrusts and vocalisations, often accompanied by "Livin' La Vida Loca" by Ricky Martin.
Hard Gay makes regular use of a number of catch phrases in his act; he usually makes his entrance in front of the camera shouting "Dōmō Hādogei dēsu" (Hello, this is Hard Gay), with arms thrust out and a spin afterwards. His self-introduction is then followed by his famous “dance” moves. He often shouts "Fuuuuuu" (フゥ～!) or "Hoohhhh!" (フォー！), a running joke in his performances. He often stops people saying unfavourable things to him by shouting “sei sei sei sei sei” with his palm in front of the person’s face. Whether this means anything is debatable, although Sumitani has commented that “sei sei” is something that comes out from his mouth when he is not happy, and that he does not mean "say" as in to speak something. (Note: "sei", 性, also means "sex" or "gender" in Japanese.)
IT WAS ALL A SHAM MY SENSE OF REALITY IS IN RUINS
